Simpson’s Gilbert Assists Local Nonprofit with Event Planning

Nicole Gilbert, a senior from Waterloo, Iowa, majoring in integrated marketing communication and Spanish,  is interning at the Cystic Fibrosis Foundation. The Cystic Fibrosis Foundation is a nonprofit organization that focuses to support the development of new drugs to fight the disease, improve the quality of life for those with Cystic Fibrosis, and ultimately find a cure. The Cystic Fibrosis Foundation team consists of research pioneers, fund-raisers, advocates, stewards, caregivers, and information and resources helpers.

When Nicole started her internship at the beginning of the semester, she had no idea what cystic fibrosis was. Through her internship, she is now able to give a basic explanation of the disease without the use of medical terms. She has become more aware of the impact the disease has on children and adults today.

Through Nicole’s internship, she has learned skills in event planning, logistics of a nonprofit organization, and behind the scenes efforts that go into an organization. Her primary duties with the Cystic Fibrosis Foundation are focused on event planning. She plans fundraiser events to help raise awareness and funds for the donor-supported organization. She is also in charge of collecting auction items for the events.

Nicole has used many skills learned through Simpson College’s marketing and communications courses. Communications courses such as Intro to Communication Studies and Media Law and Ethics require students to use social media platforms, Facebook and Twitter, to interact with the class. In many internships today, these skills come in handy and can take the client to the next level in the digital age. Her marketing courses have given her skills in event planning and she has been able to apply the lessons taught in class into her work at her internship. Finally, Nicole’s Intro to Integrated Marketing Communication course taught her the process used to develop a marketing plan. These skills combined with marketing courses have given her the necessary tools to lead a successful career.

Want to know more? Contact one of our faculty members.

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