Innovation Immersion Program

Hone and demonstrate your "intrapreneurial" skills

The EMERGE Innovation Immersion Program embeds you as a member of a startup team for the duration of the course. Our program helps you become a respected change agent within your company by gaining entrepreneurial experience.


“Innovation is what drives today’s global economy. Our ability to insert a new way of thinking into even our traditional corporate environments will be the difference-maker. Innovation in all areas of our economy — from start-ups to our most established businesses — will be the one enduring competitive advantage.”

–Debi Durham, Director
Iowa Economic Development Authority

The Innovation Immersion course is targeted to:
• Service a class of 18-24 students working with one “startup in residence”
• Provide 108 group "lab" hours over 9 weeks
• Provide 4 Continuing Education Credits (CECs)
• Conduct the opening weekend session in the Simpson College West Des Moines campus
• Operate primarily off-site in Gravitate (downtown Des Moines startup coworking space)


In•tra•pre•neur•ship (n) 1. Successful adaptation of
entrepreneurial attitudes and strategies inside of
a bureaucratic organization. 2. Implementation
of start-up practices within a large organization,
producing valued innovation.

Sadler photo

“At CenturyLink, we must innovate in order to keep pace with our customers’ changing needs”

- Michael Sadler, Assistant Vice President-Public Policy and Government Relations at CenturyLink

Jay Byers Head Shot“EMERGE teams transform innovation into business.”

- Jay Byers, CEO of the Greater Des Moines Partnership