Marketing is a dynamic and exciting field of study that changes as rapidly as the technology and communication tools around us
Earning a minor in marketing adds a dimension to your education that further prepares you for your entry into the working world. Adding this minor is recommended for students wishing to pursue additional coursework in innovation and product development, global marketing and advertising and digital communication strategies.
What will I learn?
You will develop a foundation of competency in business marketing and be challenged to develop and demonstrate mastery of specific skills including logical, critical and creative thinking, effective communication and responsible, confident leadership.
An introduction to the principles of management including planning, organizing, staffing, leading, controlling and strategies.
Explore the Business Administration and Economics Department
Look around. We think you'll like what you see from the wide variety of in-demand areas in which to study, to the ways you can leave your mark on Simpson College through clubs, groups and organizations.